The story of Bayer Leverkusen‘s 2023/24 season is one for the ages. From the brink of relegation to the cusp of an unprecedented, undefeated treble, the transformation has captivated the football world. Ahead of their Europa League final showdown with Atalanta, Mcw secured an exclusive sit-down with the architect behind the scenes: Managing Director for Sport, Simon Rolfes. He pulls back the curtain on the decisions, the personalities, and the philosophy that have propelled Die Werkself into history.
The Perfect Storm: Building an Invincible Squad
When asked how Leverkusen arrived at this pinnacle, Rolfes describes a confluence of factors. “It’s an incredible team spirit that has grown through the season,” he begins, emphasizing the collective resilience during tough moments. He credits a fantastic head coach and staff, but crucially, points to strategic squad building. “The last transfer window gave us the final pieces of the puzzle,” Rolfes notes, highlighting the development of young talents signed years prior as “high potential” players into today’s stars.
The Masterstroke Signings: Experience Meets Energy
A key lesson from the previous season was the need for proven leaders. “We missed that last season,” Rolfes admits. The summer signing of Granit Xhaka from Arsenal was, in his words, “a real statement.” The impact was immediate and profound. “He is in the heart of the team… and connects the guys both on and off the pitch in a fantastic way.” Rolfes praises Xhaka’s in-game intelligence and his role in dictating tempo, but is equally effusive about his character. “He does not have an ego, he is on the same level as the guys. It helps create this special team spirit.”
Overcoming Giants and Adversity
Breaking Bayern Munich’s 11-year stranglehold on the Bundesliga is an achievement in itself, but Rolfes takes particular pride in how it was done. “We did it because of our strengths and not the weaknesses of others,” he states, pointing out that Bayern actually collected more points this season than in their title-winning campaign last year. The true test came during the Africa Cup of Nations, which depleted Leverkusen‘s small squad. Opting against panic buys in January was a calculated risk that paid off. “To be competitive and successful in all three competitions we need everybody. I’m very proud because that period made us stronger,” Rolfes reflects.
The Alonso Effect: A Brave Decision That Paid Off
The appointment of Xabi Alonso in October 2022, with the club second from bottom, was a bold move. Rolfes concedes it was “a brave decision, no doubt,” but one grounded in belief. He was convinced by Alonso’s clear playing philosophy, his consistent personality, and his potential. The real victory, however, was keeping him. Amid intense interest from Liverpool and Bayern Munich this spring, Alonso pledged his future to Leverkusen. “It shows that he feels good here… He can concentrate on his daily tasks without distractions,” Rolfes says, revealing the decision was solidified during a heartfelt conversation in the international break.
Planning for the Future: Keeping the Band Together
With success comes speculation, and Leverkusen‘s stars are naturally attracting attention. Rolfes, however, is calm and confident. “We have a clear perspective on how we want to build the squad for next season,” he asserts. The club’s strong position is bolstered by long-term contracts and, more importantly, a positive environment. “The players appreciate a lot of things here and I think they are really happy to be here. That’s the best argument to convince them to stay.”
This sentiment applies unequivocally to crown jewel Florian Wirtz. “He will stay,” Rolfes states definitively. “His father and agent said it before. He has a contract here and he’s really happy. This is the right place for him to develop.” Rolfes marvels at Wirtz’s unique blend of sublime talent and a relentless work ethic, comparing his defensive effort to that of a traditional number six.
Xabi Alonso lifts the Bundesliga trophy after an unbeaten season
A Sustainable Model in a Volatile Market
As a former player turned executive, Rolfes brings a unique perspective to the club’s transfer strategy, which German media once dubbed ‘Der Shopping King.’ He outlines a process focused on a clear club DNA, detailed positional profiles, and deep analysis of a player’s personality and social competence. This methodical approach has created a sustainable model. Commenting on the financial pressures in leagues like the Premier League, Rolfes sees value in stability. “Most German clubs are quite stable… That’s why FFP is good for us and the whole market,” he observes, suggesting a more regulated environment could benefit the overall football ecosystem.
Mcw Conclusion: A Blueprint for Success
Bayer Leverkusen’s journey from strugglers to invincibles is a masterclass in modern football management. It’s a story of visionary leadership, from Simon Rolfes’s strategic planning in the boardroom to Xabi Alonso’s tactical genius on the training ground. It’s about blending youthful exuberance with the steadying influence of veterans like Granit Xhaka. Most of all, it’s a testament to building a culture where players want to stay and fight for more glory. As they stand on the verge of completing a perfect season, Leverkusen has not just won titles; they have provided a compelling blueprint for how to build a lasting, successful, and attractive football project. Here at Mcw, we’ll be watching Dublin closely, witnessing what could be the final, historic chapter of an unforgettable campaign.
What do you think has been the single biggest factor in Leverkusen’s incredible season? Share your thoughts with the Mcw community below!
